Ancestry vs 23andMe
Side-by-side comparison of price, value, cancellation difficulty, and retention offers.
Ancestry
£21.99/mo
23andMe
$6.99/mo
| Ancestry | Metric | 23andMe |
|---|---|---|
| £21.99/mo | Current price | $6.99/mo |
| £12.99/mo | Price at launch | $4.99/mo |
| 3 (+69%) | Price increases | 2 (+40%) |
| Cancellation difficulty | ||
| Very Likely | Retention offer likelihood | Unlikely |
| 5 available | Free alternatives | 3 available |
Our Verdict
23andMe is $15.00 cheaper per month than Ancestry, saving you $180.00 per year. 23andMe has had smaller price increases over time, making it a more stable choice. If you do need to cancel, 23andMe is easier to leave than Ancestry.
Which should you cancel?
Ancestry costs more and has a high chance of offering a retention deal if you try to cancel.
Frequently Asked Questions
Which is cheaper, Ancestry or 23andMe?
23andMe is cheaper at $6.99/mo compared to Ancestry at £21.99/mo.
Which is easier to cancel, Ancestry or 23andMe?
23andMe is easier to cancel with a difficulty rating of 2/5 compared to Ancestry at 3/5.
Which has better retention offers, Ancestry or 23andMe?
Ancestry has a high likelihood of offering a retention deal, while 23andMe has a low likelihood.
Has Ancestry raised prices more than 23andMe?
Ancestry has raised prices by 69% since launch, while 23andMe has raised prices by 40%.