NOW TV Price History

£9.99

Current Price /mo

£7.99

Launch Price /mo

+25%

Total Increase

2

Price Rises

NOW TV has raised its price 2 times since launching in 2019. The current price is £9.99/month. The most recent increase was in January 2023 when prices changed (Boost add-on launched at £6/month) to £9.99/month.

NOW TV Price Timeline

All NOW TV Price Changes

DatePriceChange
2019-01£7.99Launch
2021-06£9.99+25%
2023-01£9.990%

How Much Have You Paid NOW TV?

How Much Have You Spent?

Select when you first subscribed to NOW TV:

£811.13

Approximate total spent since Jan 2019

vs Inflation

NOW TV prices have risen 0.8× faster than inflation since 2019.

Actual price£9.99
If inflation only£10.35

What Can You Do?

🎯

Get a retention offer

See what deals others have received

✂️

Cancel and pause

Step-by-step cancellation guide

🔄

Find a cheaper alternative

Compare free and paid options

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Frequently Asked Questions

How many times has NOW TV raised its price?

NOW TV has raised its price 2 times since 2019. The current price is £9.99/month.

When was the last NOW TV price increase?

The most recent NOW TV price increase was in January 2023, when the price changed (Boost add-on launched at £6/month) to £9.99/month.

Is NOW TV getting more expensive?

Yes, NOW TV's price has increased 25% since 2019 — 0.8x faster than UK inflation over the same period.

How do I avoid the next NOW TV price increase?

You have several options: lock in an annual plan (if cheaper), use our cancellation guide to trigger a retention discount, or switch to a cheaper alternative.